Web 2.0 developers rank MSN/Live higher than Google, Yahoo and Facebook

Web 2.0 software developers ranked Microsoft's MSN/Live Windows developer program higher than competing programs offered by Internet leaders Google, Yahoo, Amazon, eBay, Facebook and PayPal, according to results of an Evans Data Corp. report released today.

The "Users' Choice: Web 2.0 Developer Programs" report is based on the results of a survey of more than 400 developers, who rated developer programs from the seven companies in 13 categories, including API functionality, blogs, marketing assistance tools/SDKs, Web services, documentation, support and forums. The Google Inc. and Yahoo Inc. programs were ranked right after Microsoft Corp.'s.

While the recent opening of Facebook's development platform has garnered lots of attention for the social network, it ranked next to last among the seven Web 2.0 development programs included in the survey. Amazon.com Inc. and eBay Inc. also ranked higher than Facebook, with all of them ahead of last place PayPal Inc.

Microsoft scored high in user satisfaction for its Web services, software development kits, documentation and forums. In the Web services category, Microsoft came in on top this year after ranking last in the year-earlier survey.

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Why change management is critical to Web 2.0 success

Rolling out social software in an organisation isn’t akin to buying another version of Oracle. There is a degree of organisational readiness that needs to be achieved in order to successfully deploy and absorb the changes associated with Web 2.0. And this change management has caught many businesses unaware.

Since Web 2.0 poked its way into the corporate province, firms have been gearing up to implement social software in internets, intranets and extranets. And whether it’s being used to communicate with customers or enable collaboration between employees, this year will see more businesses than ever embrace the possibilities of Web 2.0.

A survey of 1,800 executives worldwide by McKinsey last year, for instance, revealed that a fifth of them were already using blogs to improve customer service or solicit customer feedback. It’s a sure bet that 2008 will see firms not only exploring blogs, but also peer to peer networking, social networks and podcasts.

But rolling out social software in an organisation isn’t akin to buying another version of Oracle. There is a certain degree of organisational readiness that needs to be achieved in order to successfully deploy and absorb the changes associated with implementing social software. And the change management necessary to precede such a Web 2.0 strategy has caught many businesses unaware.

Read More Article...

Why change management is critical to Web 2.0 success

Rolling out social software in an organisation isn’t akin to buying another version of Oracle. There is a degree of organisational readiness that needs to be achieved in order to successfully deploy and absorb the changes associated with Web 2.0. And this change management has caught many businesses unaware.

Since Web 2.0 poked its way into the corporate province, firms have been gearing up to implement social software in internets, intranets and extranets. And whether it’s being used to communicate with customers or enable collaboration between employees, this year will see more businesses than ever embrace the possibilities of Web 2.0.

A survey of 1,800 executives worldwide by McKinsey last year, for instance, revealed that a fifth of them were already using blogs to improve customer service or solicit customer feedback. It’s a sure bet that 2008 will see firms not only exploring blogs, but also peer to peer networking, social networks and podcasts.

But rolling out social software in an organisation isn’t akin to buying another version of Oracle. There is a certain degree of organisational readiness that needs to be achieved in order to successfully deploy and absorb the changes associated with implementing social software. And the change management necessary to precede such a Web 2.0 strategy has caught many businesses unaware.

Read More Article...

Why change management is critical to Web 2.0 success

Rolling out social software in an organisation isn’t akin to buying another version of Oracle. There is a degree of organisational readiness that needs to be achieved in order to successfully deploy and absorb the changes associated with Web 2.0. And this change management has caught many businesses unaware.

Since Web 2.0 poked its way into the corporate province, firms have been gearing up to implement social software in internets, intranets and extranets. And whether it’s being used to communicate with customers or enable collaboration between employees, this year will see more businesses than ever embrace the possibilities of Web 2.0.

A survey of 1,800 executives worldwide by McKinsey last year, for instance, revealed that a fifth of them were already using blogs to improve customer service or solicit customer feedback. It’s a sure bet that 2008 will see firms not only exploring blogs, but also peer to peer networking, social networks and podcasts.

But rolling out social software in an organisation isn’t akin to buying another version of Oracle. There is a certain degree of organisational readiness that needs to be achieved in order to successfully deploy and absorb the changes associated with implementing social software. And the change management necessary to precede such a Web 2.0 strategy has caught many businesses unaware.

Read More Article...